The Mobi Merchant solution provides facilities for reselling of digital products and services. Operated via either on-device application or USSD the mobiMerchant is targeted at Super Merchants and Merchants enabling them to earn revenue from the selling of goods and services. MobiMerchant is secure and trusted and leverages off the BLT footprint to provide access to a range of digital products as well as a number of recharge mechanisms. In addition 3rd parties may customise the product set and pricing as well as add their own products.